Hi 👋 I’m Anita
I am a Senior UX/UI designer at ZoomInfo. Prior to this, I spearheaded design efforts at Comparably, a Santa Monica-based startup, until its acquisition in Mar 2022.
3 things about me:
1. I love working with engineers, PMs, product marketing managers, sales leaders and client success teams on delivering the product experiences customers need.
2. I devise UX strategies from research to prototype, advocating for customer needs in product decisions, collaborating cross-functionally.
3. I believe in building useful digital products through iterative processes validated by data as much as building products that are marketable & profitable.
A long time ago I've also worked with a VR startup and a chatbot startup on launching their products to the world.
Design Skills
• UX/UI Design
• Information Architecture
• Usability Testing, A/B Testing
• Wireframing
• Rapid Prototyping
• Stakeholder Interviews
• User Personas
• User Research
• Data Visualization
• Competitive Analysis
Tools I Use
• Figma
• JIRA & Confluence
• Google Docs, Slides, Sheets
• GitHub
• Slack
• Adobe Photoshop, After Effects, Illustrator
• Sketch & InVision
• Abstract (Version Control)
• Zeplin (Design Handoff)
• Principle & Marvel (UI Animations)
Other Fact
📚 Book of the month: “A More Beautiful Question“ by Warren Berger
☕ My morning ritual starts with a cup of pour-over coffee
❤️ I volunteered at Hack for LA, LA Cloud9, and FoodForward